[Gossip Board] Follow The Team: Newcastle Are Still Negotiating For Chest Sponsorship For The 26-27 Season, Hoping To Obtain More Income

On April 29, the news came from Hupu. Lee Ryder, editor-in-chief of the Newcastle Chronicle, updated the local news in Newcastle this week.

Newcastle United is still negotiating for a shirt chest sponsor for the 2026-27 season, and the club hopes to reach more commercial cooperation.

It is still unknown whether Sela will continue to serve as the club's main sponsor. The existing contract between the two parties will expire this season.

However, according to what the Chronicle knows, even if Sela no longer appears on the chest of Newcastle's jersey in three years, they will still remain in the team in some form.

Newcastle has the goal of surpassing the current contract with Sela worth 25 million pounds per year, and thereby narrowing the income gap with the "Big Six" teams.

However, this week one potential shirt sponsor was ruled out. Saudi Arabian Airlines will host the Saudi Cup, a commercial event that will give fans the opportunity to take to the stadium at the end of the season.

Some fans have considered Saudi Arabian Airlines as a potential new sponsor, especially this week when the visibility on the club's website increased. However, the club has confirmed that it is still negotiating with other companies for jersey sponsorship.

Newcastle United announced in October 2023 that its club had re-signed a cooperation agreement with its official aviation partner Saudi Arabian Airlines, and the cooperation period was set to "the 2023/24 season and beyond." Prior to this, Newcastle United and KNOX Water Replenishment Company reached a three-year cooperation agreement worth 18 million pounds.

CEO David Hopkinson promised "more collaborations to come."

It is known that Hopkinson has been focusing on increasing the club's commercial income. He feels that although some progress has been made recently, there is still a lot of room for growth.

Newcastle United vs West Ham United kick-off time changed

For television broadcasters, Newcastle United's last home game in the 2025-2026 season is of great significance. However, the key reason is that this is very likely to be an important battle for West Ham United to avoid relegation.

If this is not the case, if Newcastle United is negligent, then there is still a possibility that they will be overtaken by West Ham United. The reason is that Sky Sports seems to have completed the corresponding preparations to deal with the unexpected situation! However, this means the game will take place at St James' Park on Sunday at 5:30pm. This is different from the usual Sunday kick-off time, which is very likely to cause dissatisfaction among visiting fans.